News: Mercedes-Benz Cancels Plans for Re-Badged Nissan Pickups

DannyITR

DannyITR

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http://www.guideautoweb.com/en/arti...z_cancels_plans_for_re-badged_nissan_pickups/

A new report by Road & Track suggests that Mercedes-Benz had a deal in the works with Nissan to re-badge and sell pickup trucks in North America. The deal reportedly got axed just prior to the Frankfurt Motor Show last month.

Had it came to fruition, we would have seen the full-size Nissan Titan and smaller Nissan Frontier trucks rebadged as Mercedes-Benz products and sold through the German manufacturers light commercial truck division.

While the trucks would not have been carbon copies most of the body panels would have remained identical to their Nissan brethren. Mercedes intended to give the front facias light makeovers, re-work the interiors a little and smooth the ride quality, but other than that they would have been untouched.

The project was cancelled because Mercedes wanted to offer a wider range of power plants that Nissan didn’t think was feasible to do.
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I've never understood the appeal of re-badged vehicles being sold as upscale models. I would never buy one.
 
What a brilliant idea that was, let's rebadge the oldest, less appealing full size and midsize trucks on the market (titan/frontier). Surely all these trucks needed were a three pointed star on the hood and fancier leather...

Makes you wonder what kind of of ideas the genius in charge of this one will come up with next.
 
Never understood the point of rebadge but in this case its understandable since Nissan isn't bring any diesels to the table it would be cool to have a GLK powerplant in one of these
 
kahos said:
What a brilliant idea that was, let's rebadge the oldest, less appealing full size and midsize trucks on the market (titan/frontier). Surely all these trucks needed were a three pointed star on the hood and fancier leather...

Makes you wonder what kind of of ideas the genius in charge of this one will come up with next.
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It's for the commercial division, there's not fancy leather
 
au nombe de Titan/Frontier qu'on voit sur la route, jme demande encore pourquoi il ont ca dans leur line up.
 
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