Rolling Shot Madness 3 presented by Unitronic Chipped and Piicture.com

Thanks a lot for coming out guys, I was impressed with the number of Bimmers that showed up compared to last year! The pics and video should not be out in too long. They will be posted here, on www.rollingshotmadness.com, as well as on the facebook page of the event. I'll keep you guys posted and once again thanks for your participation. See you all for the next edition of the Rolling Shot Madness!
 
Please explain something to me. I don't understand how or why sponsors are needed to run a convoy of cars rolling on public roads.
Who gets paid for what, and how much do they get? Is it to pay for the Photog's time to process all the images taken during the shoot?

I'm not trying to start a scene, I'm just perplexed. Please advise, thanks.
 
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